Coke Studio Africa
Coke Studio is part of an inspiring campaign tagged “Billion Reasons to Believe”. The campaign aimed at driving optimism amongst African teenagers by inspiring and empowering them to believe in their potential.
Coke Studio Africa is a non-competitive show, which seeks to bring together, and showcase, the diversity of African musical talent. It also gives upcoming artists the opportunity to work with some of the best local and international music and production talent. The musicians along with the highly talented house band will present new tracks each week, which will be produced by both local and international producers. Some of the producers include Jaaz Odongo, Eric Musyoka and Kevin Provoke from Kenya, Cobhams Asuquo, Masterkraft and Chopstix from Nigeria, Owour Arunga from USA, Nahreel from Tanzania and Silvastone from the UK. With this pool of music geniuses this show will take music production on the continent to a whole new level. . Coca- Cola has partnered with Kenya Airways in a unique agreement that will see the airline fly in all the Coke Studio Africa artistes and producers. Signing the deal, Kenya Airways CEO Mbuvi Ngunze said the partnership will give the artistes an opportunity to experience KQ’s new fleet, terminal lounges and other state of the art facilities. Some of the acts to be featured this season are Avril, Wangeci, The Unstoppable Elani and Jua Cali for Kenya. Artists like Yemi Alade and Vanessa Mdee will be returning and for the first time, African queen crooner 2Face Idibia will be joining the star studded lineup. Other acts set for this season include Dr. Jose Chameleone, Ali Kiba, Neyma, Dama Do Bling from Mozambique.